What Is the #1 Tourist Attraction in Morocco?
What Is the #1 Tourist Attraction in Morocco? A Family-Friendly Guide to Morocco’s Must-See Places

Morocco is a destination that feels like stepping into a living storybook colorful markets, ancient cities, golden deserts, snow-capped mountains, and a culture that warmly welcomes families. For parents traveling with kids, Morocco offers something rare: adventure, education, safety, and fun all in one trip.
But with so many incredible places, one question always comes first What is the #1 tourist attraction in Morocco?
In this in-depth guide, you’ll discover:
The #1 tourist attraction in Morocco
More family-friendly attractions across the country
Nature, history, and adventure spots kids love
Practical tips for traveling in Morocco with children
Whether you’re planning a Marrakech stay or a full country tour, this blog will help you design a memorable family vacation in Morocco.
- Explore Morocco with your kids stress-free! Private transport, kid-friendly hotels, and safe meals included. Plan Your Family Tour
- Experience the Atlas Mountains and Sahara Desert with hands-on fun for kids and comfort for parents. Customize Your Adventure
- Enjoy Morocco’s coasts and cities at a calm pace. Perfect for families with young children. Book Your Relaxed Tour
What is the #1 tourist attraction in Morocco?
The #1 tourist attraction in Morocco is Marrakech’s Medina, centered around Jemaa el-Fnaa Square.
As a UNESCO World Heritage Site, the Medina showcases Morocco’s culture in one place, with historic palaces and mosques, traditional souks, street food stalls, and live performers. Jemaa el-Fnaa is the heart of the city, offering an authentic mix of history, daily life, and entertainment that makes Marrakech the most visited destination in Morocco.
Why Jemaa el-Fnaa Is Morocco’s Top Attraction
Located in the heart of Marrakech’s old medina, Jemaa el-Fnaa is widely recognized as the top tourist attraction in Morocco. It is not a monument or a museum it’s a living cultural stage.
By day and night, the square brings together:
Storytellers
Musicians
Food vendors
Street performers
Artists and craftsmen
For families, it’s like stepping into a real-life cultural festival.
Jemaa el-Fnaa During the Day
Daytime is perfect for families with younger children:
Fresh orange juice stalls
Traditional musicians
Henna artists
Acrobats and entertainers
Kids love the colors, sounds, and constant activity while parents enjoy watching Moroccan daily life unfold.
Jemaa el-Fnaa at Night
At sunset, the square transforms completely:
Dozens of food stalls appear
Grills fill the air with delicious aromas
Performers create an electric atmosphere
Families can try kid-friendly Moroccan dishes like:
Grilled chicken
Couscous
Flatbread with honey
Fresh fruit smoothies
Tip for parents: Visit early in the evening, keep kids close, and choose stalls that are busy and well-lit.
What is the most visited place in Morocco?
The most visited place in Morocco is Marrakech’s Medina, especially Jemaa el-Fnaa Square. This UNESCO World Heritage Site draws travelers from around the world for its vibrant souks, historic palaces, mosques, street performers, and lively food stalls. The Medina offers a unique mix of culture, history, and daily Moroccan life, making it the top destination for visitors.
Top Family-Friendly Attractions in Marrakech
Marrakech is much more than Jemaa el-Fnaa. It’s one of the richest cities for families visiting Morocco.
Jardin Majorelle
A serene escape from the bustling Medina, Jardin Majorelle is a vibrant oasis loved by families. Stroll along shaded paths surrounded by exotic plants, tranquil water features, and the garden’s signature bright blue architecture. Kids delight in spotting colorful fish and wandering the winding paths, while parents can relax in the garden’s peaceful atmosphere.
Bahia Palace
Step into a world of history at Bahia Palace, where ornate courtyards, intricate tilework, and beautifully decorated rooms create a magical maze to explore. Curious kids will love discovering hidden corners and secret passageways, while adults can appreciate the artistry and craftsmanship that make this palace one of Morocco’s architectural gems.
Menara Gardens
For families who enjoy wide-open spaces, Menara Gardens offers olive groves, scenic walkways, and stunning views of the Atlas Mountains. It’s perfect for relaxed family strolls, picnics, and letting kids run freely in nature while soaking up the beauty of Marrakech’s landscape.
Oasiria Water Park
On hot days, Oasiria Water Park is the ultimate family retreat. With thrilling water slides, wave pools, and safe shallow areas for younger children, it’s ideal for all ages. Shaded seating and calm zones provide parents a place to unwind while kids splash and play to their heart’s content.
What is a must-see in Morocco?
A must-see in Morocco is Marrakech’s Medina and Jemaa el-Fnaa Square, along with the Sahara Desert, Fes’ old medina, Chefchaouen’s blue streets, and the Atlas Mountains. These destinations highlight Morocco’s history, architecture, natural beauty, and culture, providing travelers with an authentic Moroccan experience.
Beyond Marrakech: Other Top Tourist Attractions in Morocco
While Jemaa el-Fnaa is the #1 tourist attraction in Morocco, the country offers many unforgettable family destinations.
The Sahara Desert – A Once-in-a-Lifetime Family Experience
For many travelers, the Sahara is the most magical tourist attraction in Morocco.
Why Kids Love the Desert
Sandboarding
Stargazing with no city lights
Family-friendly camps offer:
Private tents
Comfortable beds
Traditional meals
Safe, guided activities
This experience often becomes the highlight of a child’s trip.
Ait Ben Haddou – A Real-Life Castle
This UNESCO World Heritage site looks like something out of a movie because it is.
Kids love:
Climbing the village paths
Learning how people lived centuries ago
Recognizing filming locations from famous movies
It’s an easy and fascinating stop when traveling between Marrakech and the desert.
Ready to Start Your Morocco Journey?
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Fes Medina – A Living History Lesson
The medina of Fes is one of the oldest in the world and a major tourist attraction in Morocco.
Families can:
Visit traditional tanneries
Watch craftsmen at work
Walk through narrow historic streets
It’s like walking through a medieval city still alive today.
Chefchaouen – Morocco’s Blue City
Chefchaouen mountain town is calm, colorful, and perfect for families.
Why parents love it:
Car-free streets
Relaxed atmosphere
Safe walking areas
Why kids love it:
Blue walls everywhere
Cats on every corner
Easy hikes nearby
Essaouira – Beach + History
Essaouira combines:
Sandy beaches
A small historic medina
Sea breezes that cool the summer heat
Families enjoy:
Beach playtime
Camel rides by the ocean
Fresh seafood
It’s one of the most relaxing tourist attractions in Morocco.
Ouzoud Waterfalls – Nature & Wildlife
Located near the Atlas Mountains, these waterfalls are perfect for a family day trip.
Highlights:
Easy walking trails
Barbary monkeys
Picnic spots
Boat rides near the falls
Kids love the mix of water, animals, and adventure.
Atlas Mountains – Easy Adventure for Families
The Atlas Mountains offer:
Gentle hikes
Berber village visits
Cooler temperatures
Many family tours include:
Mule rides
Tea with local families
Short nature walks suitable for children
Need Help with Transportation in Morocco?
Book a reliable private driver for your Morocco family adventure today – personalized routes designed just for you, and get 30% off as a first-time visitor!
Best Time to Visit Morocco With Kids
Quick Takeaways
Jemaa el-Fnaa is the #1 tourist attraction in Morocco
Marrakech offers the most family-friendly city experience
The Sahara Desert is unforgettable for kids
Morocco is safe, welcoming, and educational
A mix of cities, nature, and desert creates the perfect family trip
Final Thoughts: Why Morocco Belongs on Your Family Travel List
Morocco is not just a destination it’s an experience your children will remember for life. From the energy of Jemaa el-Fnaa, the top tourist attraction in Morocco, to camel rides in the Sahara, blue streets in Chefchaouen, and waterfalls in the Atlas Mountains, every day brings discovery.
If you’re looking for a destination that combines culture, adventure, comfort, and unforgettable moments, Morocco is one of the best family travel choices in the world.
─── Your questions, our answers.
Frequently Asked Questions
Our dedicated team is here to answer your Morocco Travel questions and ensure a smooth, memorable journey through Morocco.
What is the most famous tourist attraction in Morocco?
Jemaa el-Fnaa in Marrakech is the most famous and visited tourist attraction in Morocco.
Is Morocco good for kids?
Yes. Morocco is very family-oriented and offers activities for all ages.
How many days do families need in Morocco?
10–14 days is ideal for seeing Marrakech, the desert, and one additional city.

Kate Carter
Family Travel Blogger
Kate Carter is a mom and travel blogger who fell in love with Morocco’s culture and warmth. Through Morocco Family Vacation, she shares tips and stories to help travelers enjoy authentic, stress-free experiences. Join us along the way.
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